8 Powerful SEO AI Tools and Their Top Features

8 Powerful SEO AI Tools and Their Top Features

AI tools can be incredibly useful in scaling your SEO efforts.

At Backlinko, we use SEO AI software to support our content marketing activities alongside our team of expert SEO strategists, writers, and editors.



These tools assist us with various tasks. From keyword research to content optimization.





Want to integrate artificial intelligence into your SEO toolkit, too? We’ve tested several options on the market.



Here are our top eight picks for SEO AI tools.



What Is the Best AI SEO Software?





- ChatGPT – Best overall AI SEO tool

- Semrush – Best for customized SEO insights

- MarketMuse – Best for content strategy

- Frase – Best for content optimization

- Shopify Magic – Best for ecommerce SEO

- Yext – Best for voice search optimization

- Alli AI – Best for technical SEO optimization

- Localo – Best for local SEO



#1 ChatGPT



Best AI SEO tool overall



ChatGPT – Homepage

ChatGPT is an AI-powered language model that simulates human-like interactions using advanced machine learning.



It’s basically the Swiss Army Knife of AI tools. Beginners can use it to automate content creation, from metadata to web copy. And advanced users can leverage it for many SEO tasks, such as analyzing the SERPs to create detailed content outlines.



Here’s a look at the SEO tasks ChatGPT can handle:



Create Title Tags and Meta Descriptions

ChatGPT can generate optimized title tags and meta descriptions for your webpages in seconds.



The way it works is simple. You describe what you want the tool to do (called a “prompt”). And it generates the content for you.



When using SEO AI tools, your prompt can affect the quality of your results. That’s why it’s important to provide specific direction.



Like this:



ChatGPT – Create tags – Input

ChatGPT will give you a list of 20 title tags based on your criteria.



Choose the one that best suits your article.



ChatGPT – Create tags – Output

You’ll follow the same steps for asking ChatGPT to create meta descriptions. But you’ll need to edit your prompt a bit.



Like this:



ChatGPT – Create meta descriptions – Input

ChatGPT will generate various options for you to choose from based on the top-ranking articles for your keyword. Edit them as needed before publishing them on your website.



ChatGPT – Create meta descriptions – Output

Generate Content Outlines

ChatGPT can generate detailed content outlines that include all the topics and subtopics readers expect to find when searching for a specific keyword.



Enabling you to scale content creation. And potentially improve your rankings.



While ChatGPT can automatically create the outline without much input, providing it with more information will give you better results.



First, you’ll need to copy the subheadings (H1 through H4) from the top 10 articles ranking on Google. There are browser extensions that automate this task. Such as Header Tags Copier and Header Scraper.



Then, use the following prompt:



ChatGPT – Create outline – Input

ChatGPT will then structure your outline. And recommend everything from an H1 (article title) to subheadings (H2 through H4) to keep your readers engaged.



ChatGPT – Create outline – Output

With this initial groundwork, you’re well on your way to creating an effective content outline for your SEO content brief.



Pros and Cons

Pros

Cons

Speed up your content workflow with SEO-optimized first drafts.

The content ChatGPT generates may not always be accurate. You need to fact-check to ensure accuracy.

Get recommendations on how to refresh existing content for better search engine rankings.

Pricing

ChatGPT – Pricing

ChatGPT offers different pricing for individuals and businesses.



Individuals:





- Free: Unlimited GPT-3.5 interactions. Limited access to GPT-4o.

- Plus: $20/month. Includes access to GPT-4, GPT-4o, GPT-3.5, DALL-E, browsing, and more.



Businesses:





- Team: $30/user/month. Includes higher caps for all tools. Team data is excluded from training by default.

- Enterprise: Custom pricing for unlimited tool access. And priority support.



#2 Semrush



Best for customized SEO insights



Semrush

Semrush is a comprehensive digital marketing platform with a suite of SEO tools.



The tools combine AI and SEO to provide insights into your website’s health, keyword performance, and more. And actionable fixes to help you address any issues.



Get Faster SEO Insights

Semrush Copilot is an AI dashboard assistant that provides personalized insights and alerts for your website based on your Semrush data.




https://www.leadbuildermarketing.com/8-powerful-seo-ai-tools-and-their-top-features/

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