Posts

Showing posts from May, 2024

96.55% of Content Gets No Traffic From Google. Here's How to Be in the Other 3.45% [New Research for 2023]

Image
It’s no secret that the web is growing by millions, if not billions of pages per day. Our Content Explorer tool discovers 10 million new pages every 24 hours while being very picky about the pages that qualify for inclusion. The “main” Ahrefs web crawler crawls that number of pages every two minutes.  But how much of this content gets organic traffic from Google? To find out, we took the entire database from our Content Explorer tool (around 14 billion pages) and studied how many pages get traffic from organic search and why. How many web pages get organic search traffic? 96.55% of all pages in our index get zero traffic from Google, and 1.94% get between one and ten monthly visits. Distribution of pages by traffic from Content Explorer Before we move on to discussing why the vast majority of pages never get any search traffic from Google (and how to avoid being one of them), it’s important to address two discrepancies with the studied data: - ~14 billion pages may see...

Google Business Profile: How to Set Up & Optimize Your Listing

Image
In today’s digital landscape, establishing a presence in local search results is crucial for businesses, and a Google Business Profile (GBP), previously known as Google My Business, plays a pivotal role in achieving this. Yet, just creating a business listing isn’t enough. It needs to be complete, optimized, and active for your business to get the desired results. If it isn’t, your business could be missing out on a LOT of revenue. We’ve been creating and optimizing profiles for a long time, and we’ll show you how to optimize your GBP for success. Plus, we’ll delve into which factors you should prioritize and which carry the most weight when it comes to ranking in local search results. Ready to make your GBP stand out? To make things easier for you, we’ve compiled this comprehensive guide based on our combined years of experience. In it, you’ll: - Exactly what GBP is - Why it’s important - How to set up a profile - How to access a profile owned by someone else - The best practices for ...

How to Find and Use Competitor Keywords

Image
Competitor keywords are the keywords your rivals rank for in Google’s search results. They may rank organically or pay for Google Ads to rank in the paid results. Knowing your competitors’ keywords is the easiest form of How to find your competitors’ paid keywords - Go to Ahrefs’ Site Explorer - Enter your competitor’s domain - Go to the Paid keywords report https://www.leadbuildermarketing.com/how-to-find-and-use-competitor-keywords/